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Bachelor returns home for Undies Run

Media release

07 Dec2017

This year’s hottest TV Bachelor, Matty J, is returning to South Australia this January to strip down to his undies for the 2018 People’s Choice Undies Run for Bowel Cancer.

Matty “J” Johnson, who set hearts racing across Australia earlier this year, has taken on the role of Ambassador for this year’s People’s Choice Undies Run – a fun-packed family fundraiser for Cancer Council SA that raises awareness and support for bowel cancer.

“I was born in Port Augusta and have spent time over the years in Adelaide with family. I’m close with my family so this seemed like a good way to help spread the word and make a difference,” he said.

“The statistics about the number of South Australians affected by bowel cancer – and ultimately how it affects the whole family – is heartbreaking, so to get in my undies and start a conversation about how to do something which could save even one life seems like the right thing to do.”

Matty J said he looked forward to the run, but warned he may be treating it as more than a bit of fun.

“I’m very competitive and, as much as I’m told the People’s Choice Undies Run is a ‘Fun’ run it will be hard for me to not give it my best to run hard and fast. I once entered a marathon with a mate who had an injury and had every intention to pace myself with him – but I got so caught up in the moment I left him for dust and set my personal best. Yes, I do have a heart and bought him a beer afterwards,” he said.

People’s Choice Credit Union spokesperson Stuart Symons said Matty J will join an expected 2,000 people running, walking or pramming around the 2.3km course – including babies and toddlers who will this year don special capes to become superheroes for bowel cancer prevention.

“Every year we have more people running but this year we will have our youngest superheroes on the course as bubs for bowel cancer prevention. They can don their capes and join in rather than cheering from the sidelines,” Mr Symons said.

“People do it for different reasons – whether it’s to support a loved one, make a difference or be part of the fun. The great thing is that it’s cheeky, it’s irreverent, it’s safe and family-friendly, and you don’t need a perfect set of abs to sign up – all it takes is caring for a good cause,” he said.

Cancer Council SA Chief Executive Lincoln Size said the spectacle of the run underscored a serious issue.

“We believe that no one should lose a loved one to bowel cancer, a disease which affects around 1,200 South Australians every year,” Mr Size said.

“The People’s Choice Undies Run for Bowel Cancer has supported Cancer Council SA to raise awareness and invest in ground-breaking research projects through Cancer Council’s Beat Cancer Project. Most importantly, the event has encouraged South Australians of all ages to have a discussion with their family about bowel cancer and remove the embarrassment around conversations about bowel cancer screening,” he said.

Mr Size said the event has raised more than $730,000 for Cancer Council SA since it started five years ago.

Funds raised from the People’s Choice Undies Run will ensure Cancer Council SA can continue to invest in ground-breaking research, vital support services, life-saving early detection bowel screening kits and sought-after prevention and support programs to minimise the impact of cancer in communities across the state.

More about the 2018 People’s Choice Undies Run for Bowel Cancer

Now in its sixth year, the People’s Choice Undies Run is a cheeky way of raising funds to combat one of Australia’s biggest killers: bowel cancer.

Runners don matching underwear for a lap of the 2.3km People’s Choice Classic circuit at the Santos Tour Down Under in front of 100,000 spectators before the world’s top cyclists take to Adelaide’s streets – except for children, which this year become Superheroes for Bowel Cancer Prevention with their own capes. Runners, joggers, walkers, prammers: the Undies Run is open to all.

The People’s Choice Undies Run has raised $730,000 for Cancer Council SA since its inception, and has funded ground-breaking research and vital support services, while raising awareness of life-saving early detection bowel screening kits.

Registrations are now open online at undiesrun.com.au.

What: 2018 People’s Choice Undies Run for Bowel Cancer
When: 4:30pm Sunday, 14 January 2018
Where:  People’s Choice Classic city circuit at the Santos Tour Down Under Park 15, Wakefield Street, Adelaide
Register: undiesrun.com.au
Early Birds: Register before midnight on Sunday 10 December 2017 for a $5 Early Bird Discount and a chance to win one of 20 family passes to “Jumanji: Welcome to the Jungle” or a two-night stay in CABN Jude in the Adelaide Hills.                                                                          

“The statistics about the number of South Australians affected by bowel cancer – and ultimately how it affects the whole family – is heartbreaking, so to get in my undies and start a conversation about how to do something which could save even one life seems like the right thing to do.”

- Matty J, The Bachelor

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